Matthew O'Connell | Freelance Copy & Concepts

I've been in advertising for more than twenty years, and have had the honor to work on an incredibly diverse group of categories including apparel, financial services/banking, telecommunications, sports, travel, hospitality, golf, real estate, technology — you name it. I've worked at large, nationally acclaimed agencies like MullenLowe (VP, Associate Creative Director), medium-sized regional agencies like The Dalton Agency (Creative Director), and small agencies like Burris (Writer). For more than a decade, I've been freelancing around the country helping agencies and clients when they needed it most, doing what I love — getting to the heart of an advertising/marketing challenge and solving it.

Whatever you need, we can make it work. I've spent six months in Denver focused entirely on a client's projects, been in FL every other week for a year to help an agency expand its capabilities, and worked countless hours from home for clients near and far. If you need someone on site, we can make that work. If you’d prefer a satellite worker, no problem. Just want some extra headlines, taglines, product names, or social media posts and don't even care if we ever meet? That's fine too. The only thing that matters to me is creating smart, effective work that drives customer engagement.

Experienced full-time copywriters are expensive, and they need things like health insurance, life insurance, vacation days, and matching 401k accounts. I don't need any of those things. Ask any of my current or past clients, and they'll tell you — even though I'm not a costly full-time employee — it feels like I'm part of their team. Because I am. Just cheaper.